Case Studies

Mission Possible

Advancing Veteran suicide prevention efforts through the Staff Sergeant Parker Gordon Fox Suicide Prevention Grant Program, Blue Star Families and Gig Line Media produced a nationally distributed PSA featuring USMC Veteran Rob Riggle. Connecting transitioning service members to resources through Blue Star Families’ Support Circles program, the campaign blends humor with real-life insight to reframe military transition as a shared mission.

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Face Your Dragon

For VA’s Keep It Secure initiative, we developed the FACE YOUR DRAGON PSA and redesigned KeepItSecure.net, uniting powerful storytelling and digital strategy to promote secure firearm storage as a means of suicide prevention among Veterans.

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Barbershop

In partnership with Granicus and the VA Veterans Experience Office, Gig Line Media produced two Veteran-led PSAs, New Cut and Fresh Fade, alongside a segmented email outreach campaign for the ChooseVA initiative. Set inside a base-adjacent barbershop, the work uses authentic peer-to-peer storytelling to help transitioning service members connect with VA benefits, healthcare, and support services.

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Caregiver Training Videos

In partnership with the Veterans Health Administration Mental Illness Research, Education, and Clinical Center (MIRECC), Gig Line Media produced a series of caregiver and provider training videos focused on firearm safety conversations with elderly Veterans experiencing cognitive impairment. The narrative-based films model compassionate communication techniques for navigating sensitive conversations around independence, safety, and family dynamics.

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Emmy-Winning Spotlight: Stay Ahead

Created for the VA National Oncology Program, our Emmy Award–winning spotlight video “Stay Ahead” emphasizes the importance of colorectal cancer screening. Through a relatable story and powerful message, it encourages Veterans to take charge of their health by getting screened early—when treatment is most effective.

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Emmy-Winning Spotlight: Combat the Silence

Blue Star Families needed a compelling way to elevate the mental health challenges experienced by military families and encourage open conversation and help seeking. Gig Line produced a documentary-style PSA series centered on powerful firsthand stories.

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Craftsman

We created a heartfelt campaign representing Craftsman’s commitment to our armed forces on Father’s Day. In partnership with the Iraq and Afghanistan Veterans of America (IAVA) we produced a video series spotlighting four Veterans and their incredible transitions from the military. These pieces were used to highlight Craftsman’s campaign and helped raise $250K for IAVA.

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Green Beret Foundation

We created a promotional video to broadcast GBF’s mission to the special forces community.

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